Social Media

By following these guidelines, you’ll effectively promote your show and engage with your audience across different platforms. If you have any questions or need further assistance, feel free to reach out to [email protected]

Be Authentic and Engaging

• Show Your Enthusiasm: Share your genuine excitement about the show. Authentic posts resonate better with audiences.

• Behind-the-Scenes Content: Post snippets from rehearsals, backstage moments, and personal reflections to foster a deeper connection with your existing and new audiences.

Hashtags, Mentions, and Tags

• Utilise Relevant Hashtags: Incorporate show-specific and festival-specific hashtags in every post. This helps increase visibility and engagement.

• Mention and Tag Partners: Don’t forget to mention and tag festival partners and supporters to broaden your reach and enhance visibility.

Content Ideas

• Visual Teasers: Share short video clips or images of rehearsals, choreography snippets, or behind-the-scenes moments to build excitement.

• Countdowns: Post countdowns leading up to the show to remind your audience of your upcoming event to build anticipation.

• Event Details: Always include the date and time of your show along with the ticket link/URL in your posts to drive ticket sales.

Platform-Specific Strategies

• Facebook & Instagram: Ideal for posting detailed show information, engaging visuals, and interactive content like stories, reels, and posts.

• TikTok: Leverage short, dynamic videos to showcase elements of your show, rehearsals, and behind-the-scenes content to engage and expand your audience.

• LinkedIn: Share professional content such as blogs, media releases, interviews, and long-form articles to engage with your professional network.

Collaboration with Q’s Marketing Team

• Target Audience Discussion: The Marketing team is available to discuss your show’s marketing plan, identify your target audiences, and strategise on effective outreach.

• Utilise Established Database: While Q has an established database to reach an engaged audience, we encourage you to collaborate with us on connecting with your own networks and community for maximum impact.